Managing Future Enterprise by Friedrich Glauner

Author:Friedrich Glauner
Language: eng
Format: epub
ISBN: 9783030031169
Publisher: Springer International Publishing

© The Author(s), under exclusive license to Springer Nature Switzerland AG 2019

Friedrich GlaunerManaging Future EnterpriseSpringerBriefs in Businesshttps://doi.org/10.1007/978-3-030-03116-9_2

2. Values Creation as Value Creation: The Paradigm of Lastingly Viable Enterprise

Friedrich Glauner1, 2

(1)Cultural Images, Grafenaschau, Germany

(2)Weltethos Institut/Global Ethic Institute, Eberhard Karls Universität Tübingen, Tübingen, Germany

Keywords

Global EthicValuesValue creation cyclesAwarenessCultureHigh performance teamsBenefitAdded valueEthicologySocial capitalLaw of nature

The German management guru Reinhard Sprenger is quoted with an apparent truism that turns out to be a fairy tale upon closer inspection: Enterprise means creating value (Sprenger 2012, 17). As most folk beliefs, we have to take it with a pinch of salt. The essence of enterprise does not lie in creating value and generating profit, but in fulfilling a sustainable purpose, a value proposition. If we keep focusing on the profits and not on what enables those profits in the first place, we miss the entire reason for the existence of enterprises.

Download

Copyright Disclaimer:
This site does not store any files on its server. We only index and link to content provided by other sites. Please contact the content providers to delete copyright contents if any and email us, we'll remove relevant links or contents immediately.